Tuesday, November 18, 2014

Athlete or Average Joe


You ever walked into a foot locker or any other shoe store and just see Kevin Durant's merchandise everywhere? You see everything down to all his different shoes and variety of shirts and book bags.He's like the next BIG THING! Kevin Durant is motivation to other athletes and younger athletes who want to be just like him and/or better. He shapes his image very differently from other athletes such as Lebron James, and Russell Westbrook. According to urban dictionary humble means: An admirable quality that not many people possess. It means that a person may have accomplished a lot, or be a lot but doesn't feel it is necessary to advertise or brag about it. He understands where he came from and the hard work and dedication it took to get where he is today wasn't easy. Kevin feels like he got where he is today because of his grind and heart, so why brag about it or act as if it's something brand new to him. He's always had a vision, so when it became reality it was no surprise. Below is Kevin Durants MVP Acceptance speech and you will see how humble he truly is. 
Kevin Durant's endorsements help him create a better image and to show the next generation that the love, passion, and dedication for any sport can get you places if you put the time and patience into it. I wouldn't necessarily say the celebrity aspect of his life affects with his game because his game is real laid back, calm, and collect. If he was to walk around the court talking shit or just being cocky then i would say yes his celebrity aspect does affect his game. Athletes are role models and people with problems like everyone else. Ray Rice for an example is a role model to some people and is also going through things just as everyone else. He was convicted for domestic abuse against his girlfriend but now current wife after she spit saliva on him. Now since that occurred Ray Rice has been doing service learning hours, and apologizing to publicly for his actions and to his wife. 





Thursday, November 13, 2014

Fake It Until You Make It

Me and my mother was just having this conversation the other day because of an old song being played on the radio. I asked her ma is music different now from how it was when you were growing up? She looked & started laughing instantly & said of course. She said you all music today isnt real. She said music back then had a meaning behind it & sent a message now ALOT of new artist are just making it by because you all young people this generation just listen to anything lol. After the conversation i sat back & realized she was absoulety right! New artist are making it in the buisness today because they are using the internet. Upcoming artist market themselves by youtube, mix tapes, concerts.  Some of the new upcoming artist such as dej loaf,young moose and lor scoota are independent. Young Moose isnt a good look for children & for the music industry he just came home from jail from being arrested for violence in his videos such as guns, drugs, illegal money & disruptive lyrics. But yet the music industry still lets him put out this music. Many people discover some of these upcoming artist from other peers, one person might hear & they tell another or itunes is a way for them to market themselves to be heard. To me these new marketing plans are destroying radio because our generation is already violent & corrupt and for US to hear & see it influences us & makes us its ok because even if the artist has a consequence they still continue to talk about the same things. Far as CD buying i think it hurts stores because people use so many different ways to download the music illegally then stores dont make money because we got it on our phones.